Zebra Technologies Announces AI Development Strategy in Vietnam: A Strategic Leap in the Digital Age

Overview

In the context of the global economy undergoing significant changes due to the rapid development of technology, especially in the era of digital transformation, Zebra Technologies – one of the world’s leading providers of automatic identification and data capture (AIDC) solutions – has officially announced its AI development strategy in the Vietnamese market. This is considered an important step in bringing modern technologies such as RFID, AI, and IoT into Vietnamese businesses, contributing to accelerating digital transformation in key sectors like retail, manufacturing, healthcare, logistics, and supply chain management.

Zebra Technologies’ AI development strategy in Vietnam is expected to open a new era in applying advanced technologies to the production, operation, and business activities of Vietnamese enterprises. This announcement was made at the 2025 Regional Partners Conference held in Da Nang, where Zebra Technologies introduced the latest solutions on RFID, AI, and data analytics systems to Vietnamese businesses.

Zebra Technologies and Its AI Strategy in Vietnam

1. Artificial Intelligence (AI) – The Future of Business Automation

In its new strategy for Vietnam, Zebra Technologies commits to making significant investments in AI solutions to optimize every aspect of production, distribution, and customer service operations. AI will be integrated into Zebra’s technology solutions such as:

• Supply Chain Management: AI helps forecast product demand, adjust production schedules, and optimize shipping for maximum efficiency.

• Smart Warehouse and Logistics Management: Automating inventory control and minimizing the risk of errors and losses.

• Smart Retail: Zebra offers solutions to manage inventory, automate payment processes, and enhance customer experience.

• Manufacturing Automation: AI helps monitor production processes, optimize manufacturing efficiency, and reduce waste.

2. AI and IoT – The Synergy of Power

Zebra Technologies also emphasizes the combination of AI and the Internet of Things (IoT). IoT devices will connect to AI to provide real-time data analytics. This model not only reduces operational costs but also increases the ability to make accurate and quick decisions, enabling businesses to seize opportunities and respond to market fluctuations flexibly.

For example, in the retail industry, Zebra Technologies deploys solutions using RFID combined with IoT and AI, allowing stores and distribution centers to track products throughout the supply chain, from the warehouse to the consumer. Real-time data from IoT sensors, combined with AI analytics, helps managers make fast, efficient, and optimal decisions.

Key Highlights of Zebra Technologies’ New Strategy

1. Strong Investment in R&D and Product Improvement

Zebra Technologies commits to continuing strong investments in research and development (R&D) to create even more optimized technological solutions. Products will be continually improved to meet the increasing demands of the market, especially as Vietnamese businesses push forward with technology adoption in production and business operations.

2. Expanding the Partner Ecosystem in Vietnam

Zebra Technologies plans to expand its partner ecosystem in Vietnam by collaborating with technology companies, distributors, and strategic partners like Beetech. This will create opportunities for Vietnamese businesses to access advanced technological solutions and foster a more competitive business environment.

3. Developing Integrated AI and RFID Solutions

With this strategy, Zebra Technologies will continue to develop integrated AI and RFID solutions, helping businesses not only optimize their operations but also enhance smart management capabilities. These solutions will reduce errors, improve work efficiency, and enhance customer experiences across industries, from retail to logistics and manufacturing.

Impact on the Vietnamese Market and Enterprises

1. Opportunities for Digital Transformation for Vietnamese Businesses

Zebra Technologies’ AI strategy will not only help Vietnamese businesses improve their production and warehouse management processes but also create real digital transformation opportunities for industries. The application of AI, IoT, and RFID in supply chain management, retail, and manufacturing will reduce operational costs, enhance efficiency, and improve customer service quality.

2. Increased Labor Productivity and Reduced Operating Costs

Zebra’s automation and AI solutions help businesses increase labor productivity by optimizing processes such as inventory control, transportation, and payment. This not only helps businesses save time and money but also minimizes errors, improving work efficiency.

3. Enhanced Customer Experience

Through the integration of RFID and AI solutions, Zebra helps businesses enhance the customer experience by providing faster and more accurate services. Products will be continuously tracked and consumers will be informed about the status of their products, reducing the risk of shortages and improving customer satisfaction.

Zebra and Its Pioneering Role in the Technology Ecosystem

Zebra Technologies has established itself as a pioneering technology partner in providing automation and automatic identification solutions for businesses. Zebra’s products, including barcode scanners, RFID readers, PDA devices, and warehouse management systems, have been widely applied in Vietnam.

The company has also contributed to the evolution of industries through AI and IoT, enabling businesses to track and analyze real-time data, thereby optimizing production processes and increasing work efficiency.

Beetech, a strategic partner of Zebra in Vietnam, specializes in providing RFID solutions and automating processes for businesses. With over 10 years of experience, Beetech has helped thousands of Vietnamese businesses optimize their operational processes and supply chain management.

Conclusion

Zebra Technologies is not only one of the world’s leading companies in automation and automatic identification solutions but also a trusted strategic partner for businesses in Vietnam in the era of digital transformation. The integration of AI, RFID, and IoT in Zebra’s solutions will bring significant changes to the way Vietnamese businesses operate and manage, helping them improve work efficiency, reduce costs, and increase productivity.

📧 Email: info@beetech.com.vn
🌐 Website: https://beetech.com.vn